So there I was thumbing through the Oct issue of Scoot that came with my Corazzo jacket (which I diggin, BTW), when I come across the Gieco/Buddy Italia ad that lou76 mentioned back in July. I showed my wife and she said I should frame it. Here it is in case y'all missed it (I don't work for Gieco, just got a kick out of it).
AIS quoted me $137/yr. for basic coverage, no theft (comprehensive). Adding comprehensive jacked it up to over $400/yr

. On a whim, I requested an email quote from Gieco. The next day, I got an email saying $97 for basic coverage
with comprehensive. I figured it was a mistake. I called that night, added more coverage and 15 minutes later was signed up with full coverage. Here's the breakdown:
BI 15,000/30,000
Prop Damage Liability 5,000
Uninsured/Underinsured Motorist
Collision and Comprehensive ($500 deductible)
Total: $193/year
I'm a 41 male, married, no tix, in Corona, CA 92879. The lady said that my zip code accounted for the low comprehensive cost ( $58 ). She said it would have been much higher in LA or San Diego.

Yeah, I don't get it either. MSF cert will bring it down about $8. Anyway, hope this helps someone as a datapoint.